With their contact information already pre-populated on the form.

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Conversion hacks that can boost your conversion rates by 3x, 5x or 10x without touching a landing page. 1. Use Call-Only Campaigns Instead of Landing Pages Call-only campaigns are a game-changer. The normal desktop conversion funnel requires four steps minimum: see the ad, click on the ad, visit the landing page, and convert to become a lead. With click-to-call extensions in a call-only campaign, you can get rid of the leaky landing page altogether. Users see the ad, call the business, and you capture the lead.



In fact, calls to businesses are worth at least 3x more than clicks to websites. Call-only can help you IT Numbers dramatically increase your call-in and conversion rates. Don’t even display the URL in your ad; just point people straight to your business with click-to-call: call only campaigns conversion rate You can use click-to-call on Facebook, too, which makes a lot of sense since 86% of monthly Facebook users are accessing the site from a mobile device.







click to call on facebook This way, you’re only paying for calls to your business – no more budgeting for a ton of ad clicks that don’t end up converting on your landing page. Of course, click-to-call doesn’t make sense for everyone, all the time. It’s a great thing for businesses where a prospect is likely to want to speak with someone. But you might also want to… 2. Use New Ad Formats and Ditch the Landing Page AdWords, Facebook and Twitter all offer lead capture ad formats, and when you put these to work, you can skip the landing page altogether. Twitter’s Lead Generation Cards, for example, display your offer and CTA to users.